Management in marketing ; text and cases

Management in marketing ; text and cases

Bibliographische Detailangaben
1. Verfasser: Lazo, Hector, 1899-
Weitere Verfasser: Corbin, Arnold, joint auth
Format: Buch
Sprache:English
Veröffentlicht: New York McGraw-Hill 1961
Schriftenreihe:McGraw-Hill series in marketing and advertising
Schlagworte:
Marketing.
Marketing > Case studies.