The role of economic theory in the teaching of marketing; a round table presented at teachers' sessions, American Marketing Association, Chicago, December, 1950. Contributors Robert Bartels [and others]. Henry G. Baker, editor.

書誌詳細
団体著者: American Marketing Association
フォーマット: 図書
言語:English
出版事項: Athens : College of Business Administration, University of Georgia 1951.