Sports and entertainment marketing

Bibliografiske detaljer
Hovedforfatter:	Kaser, Ken
Andre forfattere:	Oelkers, Dotty Boen
Format:	Bog
Sprog:	English
Udgivet:	Mason, Ohio Thomson SouthWestern c2008.
Udgivelse:	3rd ed.
Fag:	Sports > Marketing. Entertainment events > Marketing.