Consumer marketing a resource-based approach for the hospitality and tourism industries

Consumer marketing a resource-based approach for the hospitality and tourism industries

ग्रंथसूची विवरण
मुख्य लेखक: Teare, Richard
अन्य लेखक: Calver, Stephen
स्वरूप: पुस्तक
भाषा:English
प्रकाशित: London Cassell 1996.
विषय:
Service industries > Management > Study and teaching.
Service industries > Marketing.
Hospitality industry > Marketing.
Tourism > Marketing.