Teare, R., & Calver, S. (1996). Consumer marketing: A resource-based approach for the hospitality and tourism industries. Cassell.
Chicago Style (17th ed.) CitationTeare, Richard, and Stephen Calver. Consumer Marketing: A Resource-based Approach for the Hospitality and Tourism Industries. London: Cassell, 1996.
MLA (9th ed.) CitationTeare, Richard, and Stephen Calver. Consumer Marketing: A Resource-based Approach for the Hospitality and Tourism Industries. Cassell, 1996.
Warning: These citations may not always be 100% accurate.