Marketing challenges cases & exercises

Marketing challenges cases & exercises

書目詳細資料
其他作者: Lovelock, Christopher H., Weinberg, Charles B.
格式: 圖書
語言:English
出版: New York McGraw-Hill c1993.
版:3rd ed.
叢編:McGraw-Hill series in marketing
主題:
Marketing > Case studies.
Marketing > Problems, exercises, etc.