Marketing challenges cases & exercises

Marketing challenges cases & exercises

Detalles Bibliográficos
Outros autores: Lovelock, Christopher H., Weinberg, Charles B.
Formato: Libro
Idioma:English
Publicado: New York McGraw-Hill c1993.
Edición:3rd ed.
Series:McGraw-Hill series in marketing
Subjects:
Marketing > Case studies.
Marketing > Problems, exercises, etc.