The marketing glossary key terms, concepts, and applications, in marketing management, advertising sales promotion, public relations, direct marketing, market research, sales

The marketing glossary key terms, concepts, and applications, in marketing management, advertising sales promotion, public relations, direct marketing, market research, sales

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Clemente, Mark N.
Μορφή: Βιβλίο
Γλώσσα:English
Έκδοση: New York, N.Y. AMACOM c1992.
Θέματα:
Marketing > Handbooks, manuals, etc.