Personal influence the part played by people in the flow of mass communications

Bibliografski detalji
Glavni autori: Katz, Elihu 1926- (Autor), Lazarsfeld, Paul F. 1901-1976 (Autor)
Autor kompanije: Columbia University. Bureau of Applied Social Research
Format: Knjiga
Jezik:English
Izdano: Glencoe, Illinois Free Press [©1955]
Serija:Foundations of communications research
Teme: