Generation z’s interior design perceptions and responses to selected coffee shops (quick-service restaurants)

Coffee shop quick-service restaurants (QSRs), a part of MSMEs, are shifting to cater to the Generation Z, a rising key consumer group in the coffee shop QSR landscape. This qualitative descriptive study identified the existing interior design elements (color and light) and features (furniture and bu...

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Dettagli Bibliografici
Autori principali: Danganan, Trisha Janna A. (Autore), Magbuhos, Victoria Marielle S. (Autore)
Altri autori: Juarez, Lizza Magdalena E. (adviser.)
Natura: Tesi
Lingua:English
Soggetti:
Accesso online:Available for University of the Philippines Diliman via Digital Archives. Click here to access.