Generation z’s interior design perceptions and responses to selected coffee shops (quick-service restaurants)

Coffee shop quick-service restaurants (QSRs), a part of MSMEs, are shifting to cater to the Generation Z, a rising key consumer group in the coffee shop QSR landscape. This qualitative descriptive study identified the existing interior design elements (color and light) and features (furniture and bu...

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Bibliographic Details

Main Authors:	Danganan, Trisha Janna A. (Author), Magbuhos, Victoria Marielle S. (Author)
Other Authors:	Juarez, Lizza Magdalena E. (adviser.)
Format:	Thesis
Language:	English
Subjects:	Coffeehouses > Philippines. Interior decoration. Generation Z. Coffee shops > Philippines. Quick-service restaurants. Fast food restaurants. Interior lighting.
Online Access:	Available for University of the Philippines Diliman via Digital Archives. Click here to access.