Understanding low-calorie sweetener preferences among Filipino consumers a conjoint analysis investigation of choice drivers

Amid rising global health consciousness, low-calorie sweeteners (LCS) have gained prominence as viable sugar alternatives. However, in the Philippine market, their adoption remains modest due to concerns over taste, price sensitivity, and limited consumer familiarity. This study aimed to assess Fili...

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Manylion Llyfryddiaeth

Prif Awdur:	Gregorio, Catherine Lloyd T. (Awdur)
Awduron Eraill:	Francisco, Maria Leonora Lotis dL (adviser.)
Fformat:	Traethawd Ymchwil
Iaith:	English
Pynciau:	Nutrition surveys > Philippines. Food preferences > Philippines. Low-calorie sweeteners. Marketing strategies.
Mynediad Ar-lein:	Available for University of the Philippines Diliman via Digital Archives. Click here to access