Factors affecting the level of adoption on the use of reusable shopping bags of selected MSMEs in Tacloban City, Philippines

Factors affecting the level of adoption on the use of reusable shopping bags of selected MSMEs in Tacloban City, Philippines

In conclusion, this study highlights the significance of Legitimacy, Market Success, Process Improvement, Social Insurance, and Perceived Benefits while underscoring the crucial role of government incentives and assistance in driving MSMEs adoption of reusable shopping bags.

Bibliographic Details
Main Authors: Apayor, Gay Coleen D. (Author), Mercines, Jet I. (Author), Niza, Kerly L. (Author)
Other Authors: Dacuyan, Flordeliz B. (adviser.)
Format: Thesis
Language:English