Examining the brand identity and image of a regional destination the case of the Cagayan Valley region

Bibliographic Details
Main Authors:	Roscal, Maria Rosario B. (Author), Sanico, Jamia S. (Author)
Other Authors:	Badilla, Maria Criselda G. (adviser.)
Format:	Thesis
Language:	English
Subjects:	Tourism > Marketing > Philippines > Cagayan Valley.