Assessing the influence of demographic factors on online selling engagement in the Philippines the moderating roles of ease of entry, flexibility, and autonomy preference

Online selling has been widely utilized and adopted in the Philippines. Today, a majority of online selling platforms are subject to increasing regulation by the government. However, most existing literature typically focuses on the consumer perspective, leaving the seller's experiences and mot...

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Hlavní autoři: Jagunos, Johanna Mae M. (Autor), Olmida, Kaye Anne C. (Autor), Remandaban, Johanna Mariae F. (Autor)
Další autoři: Enerlan, Gerwyn P. (adviser.)
Médium: Diplomová práce
Jazyk:English
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