Information needs and seeking behavior of Filipino online shopping app users

This study investigates the information needs and seeking behaviors of Filipino online shopping app users, particularly during the pandemic when reliance on ecommerce surged. It fills a gap in understanding Filipino consumers’ specific information needs, preferences, and behaviors on these platforms...

詳細記述

書誌詳細
第一著者:	Reyes, James Martin A. (著者)
その他の著者:	Dar Juan, Elijah John F. (adviser.)
フォーマット:	学位論文
言語:	English
主題:	Information behavior > Philippines. Teleshopping > Philippines. Mobile apps > Social aspects > Philippines.
オンライン･アクセス:	click here to access