Managing the smart revolution in tourism firms innovation and value creation in the era of data

"This practical book explains the key ideas that tourism practitioners and decision-makers must know to understand Smart Technologies, and the management principles supporting them. Real-life cases are provided to illustrate the true dimension of the "smart" phenomenon and the new fro...

पूर्ण विवरण

ग्रंथसूची विवरण
मुख्य लेखक: Navarro Meneses, Francisco J. (लेखक)
स्वरूप: पुस्तक
भाषा:English
प्रकाशित: Boston CAB International [2023]
विषय: