Beauty hegemony in the online beauty community a phenomenological study on Filipino influencers on TikTok
This study examined whether select Filipino TikTok beauty influencers reinforce or challenge hegemonic beauty ideologies. The rise of influencer marketing revealed that beauty influencing is an inherently commercial role. While so, they also act as tastemakers and cultural gatekeepers within the onl...
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Format: | Book |
Language: | English |
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