A Probe on the urban lifestyle centers of Davao City and its users based on the utilitarian and hedonic motivations to rise customer patronage
Among different shopping center typologies, the urban lifestyle center is currently on the rise. A lot of them are being constructed since the 2000?s namely Matina Town Square, Damosa IT Park, Lanang Business, Matina IT Park, The Peak and many more. However, according to the latest statistics from t...
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2020
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