Strategic communications management making public relations work

Strategic communications management making public relations work

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Podrobná bibliografie
Hlavní autor: White, Jon
Další autoři: Mazur, Laura
Médium: Kniha
Jazyk:English
Vydáno: [London], Economist Intelligence Unit, Reading, Mass. Wokingham, England Addison-Wesley Pub. c1995.
Edice:The EIU series
Témata:
Corporations > Public relations.
Communication in management.
Corporate image.
Corporations > Public relations > Case studies.