Strategic communications management making public relations work

Strategic communications management making public relations work

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Dades bibliogràfiques
Autor principal: White, Jon
Altres autors: Mazur, Laura
Format: Llibre
Idioma:English
Publicat: [London], Economist Intelligence Unit, Reading, Mass. Wokingham, England Addison-Wesley Pub. c1995.
Col·lecció:The EIU series
Matèries:
Corporations > Public relations.
Communication in management.
Corporate image.
Corporations > Public relations > Case studies.