Strategic communications management making public relations work

Strategic communications management making public relations work

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Bibliografske podrobnosti
Glavni avtor: White, Jon
Drugi avtorji: Mazur, Laura
Format: Knjiga
Jezik:English
Izdano: [London], Economist Intelligence Unit, Reading, Mass. Wokingham, England Addison-Wesley Pub. c1995.
Serija:The EIU series
Teme:
Corporations > Public relations.
Communication in management.
Corporate image.
Corporations > Public relations > Case studies.