Promotional decisions using mathematical models.

Sonraí bibleagrafaíochta
Údar corparáideach: Marketing Science Institute
Rannpháirtithe: Robinson, Patrick J. (ed.), Becknell, James C.
Formáid: LEABHAR
Teanga:English
Foilsithe / Cruthaithe: Boston Allyn and Bacon [1967]
Sraith:Marketing Science Institute. Series of books
Ábhair: