Reichheld, F. F., & Teal, T. (1996). The loyalty effect: The hidden force behind growth, profits, and lasting value. Harvard Business School Press.
Παραπομπή σε μορφή Chicago (17η εκδ.)Reichheld, Frederick F., και Thomas Teal. The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value. Boston, Mass: Harvard Business School Press, 1996.
Παραπομπή σε μορφή MLA (9th εκδ.)Reichheld, Frederick F., και Thomas Teal. The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value. Harvard Business School Press, 1996.
Πρόσοχή: Οι παραπομπές μπορεί να μην είναι 100% ακριβείς.