Managing social media as destination marketing tool for tourism in Antique

Access to the internet has become significant, if not necessary, in the everyday lives of people around the world , so it is not surprising why it has been constantly and aggressively used by marketers. Social media has become one of the most effective tools to drive in tourists into uncharted touri...

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Bibliographic Details
Other Authors: Abao, Elijah, Armada, Natalia Beatriz, Bala, Fatima Nina, Barnuevo, Kristoffer, Gotera, Thea
Format: Thesis
Published: 2016.