Consumption symbolism on Chritmas products and activities a case study of adolescents in Cabatuan, Iloilo, Philippines.
A case study aims to describe the process of consumption symbolism manifested in the adolescent homogeneous dyad groups through the interplay of encoding and decoding of meanings attached to the 2013 Christmas acquisitions. The dyads were teenage and secondary level students of Cabatuan National Com...
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| Format: | Thesis |
| Language: | English |
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2014.
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