Rewoldt, S. H., Scott, J. D., & Warshaw, M. R. (1977). Introduction to marketing management: Text and cases (3d ed.). R. D. Irwin.
Chicago Style (17th ed.) CitationRewoldt, Stewart Henry, James Dacon Scott, and Martin R. Warshaw. Introduction to Marketing Management: Text and Cases. 3d ed. Homewood, Ill: R. D. Irwin, 1977.
MLA (9th ed.) CitationRewoldt, Stewart Henry, et al. Introduction to Marketing Management: Text and Cases. 3d ed. R. D. Irwin, 1977.
Warning: These citations may not always be 100% accurate.