Perspective on strategic marketing management

Perspective on strategic marketing management

Manylion Llyfryddiaeth
Prif Awdur: Kerin, Roger A.
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Boston Allyn and Bacon c1983.
Rhifyn:2nd ed.
Pynciau:
Marketing management > Addresses, essays, lectures.