Marketing research text and cases

Marketing research text and cases

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Bibliografiske detaljer
Hovedforfatter: Boyd, Harper W.Jr
Andre forfattere: Westfall,Ralph
Format: Bog
Sprog:English
Udgivet: Ill. Richard D. Irwin c1995.
Udgivelse:3rd ed.
Fag:
Marketing research.
Social science.
Marketing.
Business and management.