Principles of service marketing and management Christopher Lovelock, Lauren Wright.

Principles of service marketing and management Christopher Lovelock, Lauren Wright.

Dettagli Bibliografici
Autore principale: Lovelock, Christopher
Altri autori: Wright, Lauren
Natura: Libro
Pubblicazione: Upper Saddle River, New Jersey Prentice Hall c1999.
Soggetti:
Service indutries > United States > Marketing.
Service industries > United States > Management.