Principles of service marketing and management Christopher Lovelock, Lauren Wright.

Principles of service marketing and management Christopher Lovelock, Lauren Wright.

Detalles Bibliográficos
Autor Principal: Lovelock, Christopher
Outros autores: Wright, Lauren
Formato: Libro
Publicado: Upper Saddle River, New Jersey Prentice Hall c1999.
Subjects:
Service indutries > United States > Marketing.
Service industries > United States > Management.