Affect, emotion, and rhetorical persuasion in mass communication

"This volume examines the interplay between affect theory and rhetorical persuasion in mass media communication. It is divided into three sections--affect theory, general case studies, and case studies on the 2016 U.S. Presidential Election--and offers perspectives from authors around the world...

全面介紹

書目詳細資料
其他作者: Zhang, Lei 1974 February 17- (Editor), Clark, Carlton (Editor)
格式: 圖書
語言:English
出版: New York Routledge c2019.
主題: