The pursuit of self-interest self-interest bias in attitude judgement and persuasion.

The pursuit of self-interest self-interest bias in attitude judgement and persuasion.

Bibliographic Details
Main Author: Darke, Peter R.
Other Authors: Chaiken, Shelly
Format: Analytics
Language:English
Published: Journal of Personality and Social Psychology v.89 n.6 (Dec. 2005)
Subjects:
Self-interest.
Attitude.
Personal relevance.
Argument strength.