Marketing management a strategic decision-making approach

Bibliografske podrobnosti
Glavni avtor:	Mullins, John W. (John Walker)
Drugi avtorji:	Walker, Orville C.
Format:	Knjiga
Jezik:	English
Izdano:	New York McGraw-Hill c2013.
Izdaja:	8th ed.
Teme:	Marketing > Management.
Online dostop:	Publisher description Table of contents only