Cateora, P. R., Graham, J. L., & Gilly, M. C. (2009). International marketing (14th ed.). McGraw-Hill.
Chicago Style (17th ed.) CitationCateora, Philip R., John L. Graham, and Mary C. Gilly. International Marketing. 14th ed. Boston: McGraw-Hill, 2009.
MLA (9th ed.) CitationCateora, Philip R., et al. International Marketing. 14th ed. McGraw-Hill, 2009.
Warning: These citations may not always be 100% accurate.