Consumer behavior and marketing strategy
| Hovedforfatter: | |
|---|---|
| Andre forfattere: | |
| Format: | Bog |
| Sprog: | English |
| Udgivet: |
Boston
McGraw-Hill
c2002.
|
| Udgivelse: | 6th ed. |
| Serier: | McGraw-Hill/Irwin series in marketing
|
| Fag: | |
| Online adgang: | Publisher description Table of contents |