Cases in marketing management

Cases in marketing management

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书目详细资料
主要作者: Bernhardt, Kenneth L.
其他作者: Kinnear, Thomas C.
格式: 图书
语言:English
出版: Plano, Tex. Business Pub. c1985.
版:3rd ed.
主题:
Marketing > Management > Case Studies.
Marketing > Decison making > Case studies.