Marketing decision making analytic framework and cases

Marketing decision making analytic framework and cases

Bibliografische gegevens
Andere auteurs: O'Dell, William F. (William Francis) 1909-
Formaat: Boek
Taal:English
Gepubliceerd in: Cincinnati South-Western Pub. Co. c1988.
Editie:4th ed.
Onderwerpen:
Marketing > Decision making.
Marketing > Decision making > Case studies.