Studies in a simulated market

Detalles Bibliográficos
Autor principal:	Preston, Lee E.
Otros Autores:	Collins, Norman R., joint auth, California University. Graduate School of Business Administration
Formato:	Libro
Lenguaje:	inglés
Publicado:	Berkeley, Calif. Institute of Business and Economic Research 1966.
Materias:	Marketing research. Simulation methods.