Crafting and executing strategy the quest for competitive advantage: concepts and cases

Crafting and executing strategy the quest for competitive advantage: concepts and cases

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Detalhes bibliográficos
Principais autores: Thompson, Arthur A. 1940- (Autor), Peteraf, Margaret A. (Autor), Gamble, John E. (Autor), Strickland III, A.J. (Alonzo J.) (Autor)
Formato: Livro
Idioma:English
Publicado em: New York McGraw-Hill Education ©2024.
Edição:2024 Release
Assuntos:
Strategic planning.
Strategic planning > Case studies.