Context effects in valuation, judgment and choice a neuroscientific approach

"It is well known that our choices and judgments depend on the context. For instance, prior experiences can influence subsequent decisions. People tend to make riskier decisions if they have a chance to win back a previous loss or if they can gamble with previously won money. Another example of...

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主要作者:	Hytönen, Kaisa (Author)
其他作者:	Klucharev, V. (promotor.), Sanfey, A.G (promotor.), Smidts, Ale (promotor.)
格式:	图书
语言:	English
出版:	Rotterdam Erasmus Research Institute of Management, Erasmus University Rotterdam 2011.
丛编:	ERIM PhD Series in Research in Management 252
主题:	Cognitive neuroscience. Decision-making. Neuroeconomics. Economics > Psychological aspects.
在线阅读:	click here to access