Sport marketing

This book helps students prepare for careers in the fast-paced world of sport marketing, as well as provides a resource for practitioners looking for the latest information in the field. The book offers abundant examples of the latest issues in the competitive marketplace

Dettagli Bibliografici
Autori principali:	Dees, Windy PhD 1977- (Autore), Mullin, Bernard James PhD (Autore), Hardy, Stephen 1948- PhD (Autore), McEvoy, Chad D. EdD 1971- (Autore), McKelvey, Stephen 1959- JD (Autore), Sutton, William Anthony 1951- EdD (Autore), Walsh, Patrick PhD 1978- (Autore)
Natura:	Libro
Lingua:	inglese
Pubblicazione:	Champaign, IL Human Kinetics, Inc. 2022
Edizione:	Fifth edition.
Soggetti:	Sports > Marketing.
Accesso online:	click here to access