A case study of Toyota's "recreating recreation" advertisement as an innovative television advertising strategy

Detalles Bibliográficos
Autor principal:	Vigilia, Oliver A. (Autor)
Otros Autores:	Manalili, Perlita G. (adviser.)
Formato:	Libro
Lenguaje:	English
Materias:	Television advertising > Case studies. Television advertising > Consumer behavior > Philippines.