A case study on the promotional gimmicks of Jollibee Elisa M. Vizcarra ; Lourdes C. De Ocampo, adviser.

Bibliographic Details
Main Author:	Vizcarra, Elisa M. (Author)
Other Authors:	De Ocampo, Lourdes C. (adviser.)
Format:	Book
Language:	English
Subjects:	Advertising > Food > Philippines.