Sales and Revenue Generation in Sport Business

The ability to generate sources of revenue continues to be the most important skill for individuals working in the sport industry. Sales and Revenue Generation in Sport Business provides a comprehensive overview of the many ways in which sport organizations generate revenues, and it teaches students...

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Bibliographic Details
Main Authors: Shonk, David J. (Author), Weiner, James F. (Author)
Format: Electronic Resource
Language:English
Published: Champaign, IL Human Kinetics Library 2021
Subjects:
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