Sales and Revenue Generation in Sport Business

The ability to generate sources of revenue continues to be the most important skill for individuals working in the sport industry. Sales and Revenue Generation in Sport Business provides a comprehensive overview of the many ways in which sport organizations generate revenues, and it teaches students...

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Autori principali: Shonk, David J. (Autore), Weiner, James F. (Autore)
Natura: Electronic Resource
Lingua:English
Pubblicazione: Champaign, IL Human Kinetics Library 2021
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Accesso online:click here to access