Crisis communication strategies prepare, respond and recover effectively in unpredictable and urgent situations

Is your company equipped to deal with any kind of crisis - whether caused by internal error, customer action or social media mishap? This bestselling guide gives readers the skills, tools and knowledge to respond effectively to these high-stake situations and protect your brand from disaster. Crisis...

وصف كامل

التفاصيل البيبلوغرافية
المؤلف الرئيسي: Coleman, Amanda (مؤلف)
التنسيق: كتاب
اللغة:English
منشور في: London Kogan Page 2023.
الطبعة:Second Edition.
الموضوعات: