Crisis communication strategies prepare, respond and recover effectively in unpredictable and urgent situations

Is your company equipped to deal with any kind of crisis - whether caused by internal error, customer action or social media mishap? This bestselling guide gives readers the skills, tools and knowledge to respond effectively to these high-stake situations and protect your brand from disaster. Crisis...

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Dettagli Bibliografici
Autore principale: Coleman, Amanda (Autore)
Natura: Libro
Lingua:English
Pubblicazione: London Kogan Page 2023.
Edizione:Second Edition.
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