Advertising, gender and society a psychological perspective

"Advertising, Gender and Society explores contemporary social-psychological theory and original research that examines the portrayal of gender in advertising. It reports empirical data, discusses the social implications of gendered advertising and comments on the relevant 2019 Advertising Stand...

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Hlavní autor: Riley, Magdalena Zawisza- (Autor)
Médium: Kniha
Jazyk:English
Vydáno: Abingdon, Oxon Routledge [2019]
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