Research perspectives on social media influencers and their followers

"This book analyzes social media influencers and their relationship with their online followers. Each chapter represents a unique theoretical and methodological approach to examining the importance of this relationship from a variety of perspectives and contexts"--Provided by publisher.

Sonraí bibleagrafaíochta
Rannpháirtithe: Watkins, Brandi (Eagarthóir)
Formáid: LEABHAR
Teanga:English
Foilsithe / Cruthaithe: Lanham, Maryland Lexington Books [2021]
Ábhair: