New food product purchase activities and factors affecting consumer behavior a correlational study

New food product purchase activities and factors affecting consumer behavior a correlational study

This study aims to investigate the purchase activities of selected state university students towards new food products and identify its relationship towards factors affecting consumer purchasing behavior and also their socio-demographic profile. It is a correlational quantitative research design, wi...

Szczegółowa specyfikacja

Opis bibliograficzny
1. autor: Tagura, Carl Justine Gumapac (Autor)
Kolejni autorzy: Bantang, Joanne R. (thesis adviser.)
Format: Praca dyplomowa
Język:English
Wydane: Quezon City College of Home Economics, University of the Philippines Diliman [2023]
Hasła przedmiotowe:
Consumer behavior > Philippines.
New products > food > Philippines.
Dostęp online:Available for University of the Philippines Diliman via Digital Archives. Click here to access